The old ways of working, well, they’re not working anymore. The Great Resignation ushered in a new perspective and with that shift, came a want to redefine work and learn new skills to help you do so. But, we don’t need to buy into the idea that work is everything or one size fits all. We can subscribe to a new vision of work—to something better.

In this campaign, we give back control to our Creative Millennials. It’s about embracing all the ways you can work, learn, and do what matters to you, whether that’s a traditional career path or an entirely new direction. And you can subscribe to Skillshare to help show you how.

Once wrapped, we far surpassed our performance goals in both impressions (+128%) and visits (+153%), extended the campaign footprint into the brand’s first ever IRL campaign activation through a partnership with Shopify, and also got a feature in AdAge for our campaign creative.